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At sometimes the agents will have to play the role of a good negotiator and coordinator. Gauging by the market trend the average market value of the homes has risen by 50% in the past 10 years. The quicker the deal is closed it is good. Legal issues, unpaid mortgages and bills, liens, liabilities etc count within this. Study the market; price it correctly so that this too may not fall the next day. The loss incurred by under pricing would have helped in paying off the agent’s commission. The real estate agent is a peoples’ man who ought to know the people in depth in order to deal smoothly with them. But the lure of getting more out of the market is not correct. This requires good judgment trait on the part of the agent.9 Safety Tips For Real Estate Agents A real estate agent is the most sought after by the home sellers or buyers. An agent who wins the confidence of the seller and includes the property in his own listing is considered to be the successful. Hard selling is the mantra for marketing and the agent will do this for you. Why The Rush To Invest In Real Estate?* Falling stock market has generated fear psychosis among the investment community reminding them of the Great Depression. They should value their own time and energy as well as their clients. Since an agent’s involvement in the whole transactions of real estate ranges from field work at the start to the paper work at the closing of the deals,

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Century 21 Real Estate LLC
TypeSubsidiary of Realogy
FoundedCalifornia (1971)
HeadquartersParsippany, New Jersey, USA
No. of locations40 countries
Key peopleThomas R. Kunz, President & CEO
IndustryReal Estate
Revenue$8+ billion (2005)
Employees140,000
SloganThe GOLD Standard
Websitewww.century21.com

Century 21 Real Estate LLC is a real estate agent franchise company owned by Realogy, which also owns Coldwell Banker and ERA Real Estate. The name comes from the Century 21 Exposition held in Seattle, Washington in 1962. Century 21 Real Estate is headquartered in Parsippany, New Jersey. Century 21 was founded in 1971 by Art Bartlett and Marsh Fisher, two real estate agents in Orange County, California. The company went public in 1977, was bought out by Metropolitan Life Insurance in 1984, and became part of HFS, the precursor of Cendant, in 1995. Cendant spun off in 2006 and Century 21 Real Estate LLC now operates under its real estate franchise branch, Realogy.

The Century 21 System is comprised of over 8,100 independently owned and operated offices with more than 140,000 sales professionals worldwide, in more than 40 countries and territories.



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